FEEL GOOD FACTORS

Understanding food miles and your carbon footprint

The Isle of Wight Ice Cream Company sources ALL its milk from Isle of Wight cows! So milk never travels more than 2 miles (or about 6 fields) from production to manufacture. Food Miles are becoming more important. Excessive Food transportation assists in the production of CO2 which contributes to global warming. It’s more important than ever to safeguard our environment and avoid transporting food unnecessarily. Isle of Wight Ice Cream only gets its milk from the Island and it is turned into delicious Ice Cream at “Riverway”, near the River Medina, in Newport. For more information visit www.climatechoices.org.uk

Safeguard Isle of Wight cows

Did you know in the 1960’s there were over 300 dairy herds here on the Isle of Wight, now there less than 17! For cows to stay on the Isle of Wight, they need work. Unemployed cows don’t produce milk and end up leaving the Island. Along with losing the cows themselves, many rural folk have lost their jobs, as jobs such as feeding, caring and milking the cows are gone. Isle of Wight Ice Cream Company aims to help safeguard the future of the Isle of Wight herd. For more information visit www.thewightstuff.org

Protect an Area of Outstanding Natural Beauty

Did you know the Isle of Wight has over 50% of its landscapes designated as ‘Area of Outstanding Natural Beauty’. The stunning landscapes are due to the way the Island is farmed and managed. Without grazing livestock, the lush green pastures are no longer required. Subsequently this means that the green fields have to be cropped. This create a very different landscape to look at. For more information visit www.wightaonb.org.uk

Because it’s delicious

The directors of Isle of Wight Ice Cream have travelled to Italy, scoured recipes and been in discussion with the cows. We are all sure you will love Isle of Wight Ice Cream!